Catherine Walker
Saint Joseph's University
From Haddon Township, NJ
From Haddon Township, NJ
Motivated professional working in the higher education field with a focus on marketing, recruiting, and the admissions cycle. MBA graduate with specialized coursework in Business Intelligence & Analytics.
Industry experience in entertainment communication, media relations, executive search, staffing and higher education.
Functional experience includes writing, editing, marketing, public relations, student services, student advising, recruiting, administrative services, event planning, social media management, database administration, office management, lead generation, SRM system management, vendor relationship management, admissions, enrollment management, data analytics.
Strong verbal and written communication skills, as well as writing and editing skills. Experience in creating and editing deliverables.
Advanced Spanish and Elementary French language skills.
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Catherine Walker, graduate student at Saint Joseph's University, was inducted into Beta Gamma Sigma, the national business honor society
Over 130 graduate and undergraduate students from Saint Joseph's University's Haub School of Business were inducted into the national business honor society, Beta Gamma Sigma, during the Spring 201...
April, 28 2016 - Saint Joseph's University
Program Manager/Recruiter, MBA Program at Saint Joseph's University
•Work with the Director to develop and execute lead generation and follow up plans.
•Serve as the primary contact for communicating with, advising and selling prospects.
•Manage lead generation through purchased third party leads and referrals from other grad programs.
•Meet in-person with prospects to establish a relationship, communicate the benefits of the MBA, advise them of their personalized curriculum plan and determine what it takes for the individual to choose SJU.
•In collaboration with the Director, develop and execute a Customer Relationship Marketing communications plan, analyze results of the customer relationship marketing campaigns, and make recommendations.
•Lead Open Houses and Information sessions (on-campus, off-site and virtual).
•Recommend individual merit scholarships and grants as a recruiting tool.
•Submit completed files to the Assistant Director for submission to the Admissions Committee and final signature.
•Participate in and evaluate external recruiting events.
•Suggest and test new recruiting techniques and incentives.
•Perform transcript evaluations for foundation course waivers and program admissions purposes.
March 2015 - Present
