Donna Morrow
University of Dallas
From Trophy Club, Texas
From Trophy Club, Texas
Donna is an accomplished leader and strategist whose passion in removing obstacles and embracing change enables extraordinary results within collaborative work environments. Industries include transportation marketing, direct sales and technology consultancy as well as financial retail sales and investment banking.
Over 15 years director/vice president roles in program, project, product and account management, marketing and direct sales, sales management within airline (including crew operations), technology and financial industries
Over 25 years aviation, travel, technology industry experience including loyalty programs and ancillary products
Over 13 years in full SDLC processes using Waterfall and Agile methodologies
Proven and effective cross-team, company, customer and vendor interfacing experience
Experience managing global teams from within Europe as well as the United States
Led and managed direct reports within management and non-management from as few as a team of 5 to over 60
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Donna Morrow Invited to Speak at Fifth Annual Engaged Management Scholarship Conference organized by the Executive Doctorate in Business Administration Council
Donna Morrow, a doctor of business administration student at the University of Dallas Satish & Yasmin Gupta College of Business from Trophy Club, Texas, was invited to present her research at the F...
August, 24 2015 - Verified by University of Dallas
Sr. Program Manager IT Partner and Alliances at American Airlines
• Efficient and profitable management of the Joint Business Venture within Asia/Pacific IT product and service delivery
• Implement a thorough rollout plan for all applications supported, coordinating major and minor releases.
• Create and manage release roadmap
• Conduct frequent management level reviews of the overall deployment process
• Coordinate the “parallel” release of multiple software deployments across multiple teams, groups, and sites;
Release Management involvement:
• Oversee the deployment/un-installation of new or old software (this includes applications, database changes, configuration changes, etc.);
• Create and publish a quality release plan/schedule for multiple project releases
• Test the release process to ensure that there will be minimum disruption to the Production environment and eliminate major risk factors
• Establish Entrance Criteria Checklist for release to production and ensure that the criteria are met for each and every release.
• Review preparation for the release to ensure successful deployments
• Create rollback plans, and document situation escalation paths;
• Work close with SCM entities to ensure the integrity of a release.
• Track, monitor, and document releases;
• Conduct frequent audits of all deployments;
• Issue quarterly KPIs and other release metrics to Management;
• Create, implement and improve release policies and procedures to govern releases;
August 2014 - Present
Candidate Doctor of Business at University of Dallas Doctor of Business Administration Candidate
Planned focus is on transformational leadership and motivation for employees within a sustainability focused organization. Looking to emphasize how aviation centered industries can embrace sustainability and positively impact, lead and motivate employees.
February 2014 - Present
