Bryenna Raleigh
Majoring in Advertising, Minoring in Apparel Merchandising
Iowa State University, Class of 2020
From Johnston, Iowa
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Bryenna Raleigh was named to the Fall 2019 Dean's List in the College of Liberal Arts and Sciences at Iowa State University. The Dean's List honors students who were enrolled in at least 12 credit ...
February, 12 2020 - Verified by Iowa State UniversityBryenna Raleigh was named to the Spring 2019 Dean's List in the College of Liberal Arts and Sciences at Iowa State University. The Dean's List honors students wh...
June, 17 2019 - Verified by Iowa State UniversityBryenna Raleigh was named to the Fall 2018 Dean's List in the College of Liberal Arts and Sciences at Iowa State University. The Dean's List honors students who ...
February, 12 2019 - Verified by Iowa State UniversityBryenna Raleigh of West Des Moines, Iowa (50266), who is studying apparel, merchandising, and design, was offered the Benjamin Mericle Family Scholarship from the College of Human Sciences; Elizabe...
August, 06 2018 - Verified by Iowa State UniversityThe Iowa State University College of Human Sciences Dean's List honors students who have earned a grade point average of 3.5 or higher. Students who made the list in the spring of 2018 include: Br...
June, 13 2018 - Verified by Iowa State UniversityThe Iowa State University College of Human Sciences Dean's List honors students who have earned a grade point average of 3.5 or higher. Students who made the list in the fall of 2017 include: Brye...
February, 15 2018 - Verified by Iowa State UniversityBryenna Raleigh of West Des Moines, IA (50266), has received the Edalene Stohr Brown Scholarship from the Iowa State University College of Human Sciences for the 2017-18 academic year. Raleigh is s...
October, 09 2017 - Verified by Iowa State UniversityThe Iowa State University College of Human Sciences Dean's List honors students who have earned a grade point average of 3.5 or higher. Students who made the list in the spring of 2017 include: Br...
June, 22 2017 - Verified by Iowa State UniversityThe Iowa State University College of Human Sciences Dean's List honors students who have earned a grade point average of 3.5 or higher. Students who made the list in the fall of 2016 include: Brye...
January, 31 2017 - Verified by Iowa State University Assisted with writing engaging, sales-driven product copy for Tommy Hilfiger apparel and accessories.
Organized marketing material for press releases and website updates.
Created lists, gathered reports and entered copy into the content management system.
Activated product and QA for accuracy.
Monitored local and national media coverage for the brand and relevant industry news.
Assisted with PR initiatives, media kits and tracking and sending product samples to influencers nationwide.
Drafted and manage print, online and social media communications designed to promote company brand, image and values.
Developed and deepened relationships with key customers by closely monitoring projects, providing information and resolving concerns.
Created and edited content and copy of marketing, websites, newsletters and publications to increase consumer awareness and resident growth.
Increased consumer residence by 27% by evaluating Target Markets, BCG growth matrix, SWOT analysis, and Strategic Business Units.
Facilitated and planned bi-weekly community involvement events for consumers.
Handled administrative tasks for team: scheduling meetings, organizing project materials.
Built strong client relationships and provided high value-adding services resulting in 15% market share increase.
Oversaw social media channels and increased followers by 75% by providing customer insight, initiating contests and interacting with prospective customers.
Produced and developed all creative content using digital, print and film installations partnering with various makeup artists and local businesses in Des Moines.
Analyzed competitors relationships with consumers via social media and clientele to evaluate the effectiveness of marketing strategies.
Reviewed financial accounts of all business activities to create campaigns for upcoming season.
Completed outstanding customer service, receiving 97% in customer feedback surveys.
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