Don Gillson

Assist the Accord Institute in variety of project involving company’s marketing, sales and advertising programs; along with, project management of our company's social media tools, online presence, developing of new marketing campaigns, brand promotions and/or product lines for Accord Institute on different sites, monitor progress using web analytic tools, and answer directly to social media inquiries.’ I continuously develop new unique marketing content for the Accord Institute, by creating new ideas, campaigns, and measuring how effective those ideas work within our social media platforms. Currently responsibilities include: • Curate relevant content to reach the company’s ideal customers. • Create, curate, and manage all published content (images, video and written). • Monitor, listen and respond to users in a “Social” way while cultivating leads and sales. • Conduct online advocacy and open stream for cross-promotions. • Develop and expand community and/or blogger outreach efforts. • Oversee design (ie: Facebook Timeline cover, profile pic, thumbnails, ads, landing pages, Twitter profile, and blog). • Design, create and manage promotions and Social ad campaigns. • Compile report for management showing results (ROI). Further responsibilities include: An advocate for Accord Institute's Social Media space, by the ability to map out marketing strategy and drive that strategy to show proven results • Develop a strategy and implement a proactive process for capturing a unique client base. • Monitor online ratings and respond accordingly. • Monitor trends in Social Media tools, applications, channels, design and strategy. • Identify threats and opportunities by reporting notable threats to appropriate management. • Analyze campaigns and translate qualitative data • Monitor effective benchmarks for measuring the impact of Social Media campaigns, by analyzing, reviewing, and reporting on the effectiveness of campaigns in an effort to maximize results.

As a long time host for the Truth Frequency Radio Network since its inception dating back to July of 2012, and joining the KBEACH 88.1 - HD3 Radio Network located at California State University Long Beach on Sept 4 2014 to gain a broader audience base. I have decided to place my show on hold as I re-invent myself. I will be back :) I have tried my best to provide clear, informative, and entertaining information to a worldwide audience. Through preparation, production, topic research, fact-checking, and social media communication. I have the ability to read from scripted material, investigative journalism, and the ability to maintain a large listener & social media base. My experience in commercial voice over production and interviewing high profile guests that have made me an effective communicator in the alternative media arena. Alfred Webre stated that, "Mr. Gillson possesses a gifted research mind and produces original research scholarship, as demonstrated by the subject matters of his interviews with me and my assessment of his publications. I have found in my interactions with Mr. Gillson to be extremely diligent, focused, honest, and productive researcher and student in his chosen field" Link to my Kbeach 881. - HD3 about page: http://www.kbeach.org/index.php/2013-01-15-21-47-35/talkshows/32-degrees-of-insanity Over the past three years, 32 degrees of Insanity has proven itself as one of the best podcasts in alternative radio today, and by bringing this show to KBEACH 88.1 - HD3 I can now inform a newer audiences to these very complex and somewhat frightening subject matter. 32 Degrees of Insanity can be listened to every Thursday Night on its new home at KBEACH Radio 88.1 - HD3 Los Angeles/Long Beach and on The Truth Frequency Radio Network every Thursday Evening from 9pm PST to 11pm PST. TUNE ON IN! See more at: http://www.kbeach.org/index.php/2013-01-15-21-47-35/talkshows/32-degrees-of-insanity#sthash.dGAcdWOU.dpuf